[CLOSED] Bay Bird Now Hiring: Publicity Assistant (San Diego)

Leading boutique lifestyle PR, marketing and social media firm, Bay Bird Inc, has an immediate opening for a full-time Publicity Assistant position in our San Diego, California office. This exceptional communications rockstar will be responsible for assisting our culinary team members on a range of exciting lifestyle accounts with a concentrated focus on our award-winning restaurant client portfolio.

Publicity Assistant

Job Brief:

This entry level position supports the PR team with various administrative tasks and assists in the development and execution of PR plans and strategies. Demonstrates experience in communications and journalism either at the college, agency or media outlet level. The job function of the Publicity Assistant is to assist in the smooth running of daily operations and success of the overall marketing/PR efforts.

Responsibilities will likely include:

  • Researches and maintains calendars (editorial, events, etc.) and media lists

  • Participates in internal brainstorming and planning sessions

  • Liaises with clients as instructed by team

  • Assists in the organization and execution of client events, campaigns, digital marketing, etc.

  • Conducts research to support PR planning

  • Assists with drafting and distributing content such as newsletters, press releases, social media calendars

  • Edits videos and presentations and assists with light graphic design projects

  • Assists with the creation of creative social media content and schedules accordingly

  • Captures compelling imagery to be utilized on clients’ social media feeds, as well as Bay Bird’s own personal feeds

  • Supports relations with stakeholders, media, vendors etc.

  • Assists in tracking media coverage or PR metrics (e.g. Google analytics, SM reports, media clipping)

  • Undertakes general administrative and clerical duties

  • Assists/undertakes other duties as assigned by leadership

  • Understands and assists in the overall organization of systemwide management and reporting platforms (i.e., OneDrive, Cision, Asana, Planly, etc.)

  • Is punctual, adheres to deadlines, manages time appropriately and knows how to prioritize action items accordingly

  • Assists with the operation of Bay Bird’s Internship Program


Our ideal candidate should be an extremely creative, proactive PR professional with a proven track record of assisting with all facets of lifestyle public relations through internships and/or other related entry-level experiences. Our next team member should possess all of the following qualifications:

  • A minimum of 1 year of demonstrated relevant experience through internships and/or relatable hands-on experience working with clients in the culinary/restaurant, craft beverage, health/wellness, sustainable agriculture advocacy, and/or consumer lifestyle arenas – either with an agency or in-house communications position

  • A deep passion and understanding of food and the inherent culture of food

  • An outstanding grasp of the written and spoken word

  • Experience working directly with media on a local, regional and national level (producers, bloggers, editors, freelance writers and reporters)

  • Must be a strong communicator, able to support story angles with relevant, engaging pitch material, including tying in story lines with select social media platforms that will be managed in-house

  • Able to develop social media content to correspond with a client’s in-house sales and brand messaging

  • The candidate must be an excellent storyteller throughout every online and offline engagement opportunity

  • Possess a vibrant personality and be inherently clued into the trends and culture of now – a rockstar


Commensurate with experience

  • Paid time off

  • Health insurance

  • Generous paid holiday package

  • Monthly stipends (cell, parking, mileage)

  • Restaurant client trade

  • Work from home days

  • Monthly company team building outings/activities

  • Unparalleled company culture

Resumes with salary requirements and any writing samples you would like to ‘wow’ us with should be included in your response and sent to peyton@baybirdinc.com. If you are sincerely interested in is position, we suggest being creative in your response. No phone calls please.